bigWebApps is proud is announce that we, along with a few other companies, are participating in the Atlanta Software-as-a-service Day. In a few words or less, it is a grass roots, ‘Atlantan,’ effort for growing SaaS companies. Atlanta SaaS Day will be held in Midtown on October 20, 2011.

GuildQuality has collaborated with TourBuzz to produce a day long roundtable for Atlanta SaaS companies. So far GuildQuality, TourBuzz, bigWebApps and a few other SaaS companies will be present on the first SaaS Day Atlanta. bigWebApps is looking forward to this great opportunity and is excited to meet local SaaS companies.

Here’s the application form for more details:

“Atlanta startups that have reached product/market fit and are trying to take their business to the next level face a tremendous number of challenging decisions. While our local startup community has matured immensely over the past several years, most of these efforts have been focused on the earlier phase of nurturing an idea into a viable product.

For those startups that have made the transition to operating companies, you understand the daily struggle with issues like hiring, company organization, building culture, expanding sales, managing technology, strategic positioning, fundraising, planning for exit, and many other areas. Each of these topic areas are complicated and demand attention and wisdom to navigate successfully, both of which are in limited supply in your growing business.

Over the past year, Alan and Paul from TourBuzz spent a great deal of time with Geoff and Mark of GuildQuality discussing the challenges of growing our Software-as-a-service companies. We had some incredibly productive discussions and come to the realization that if we can expand this dynamic to other similarly-sized Software-as-a-service startups in Atlanta, we could all vastly improve our business execution.

To that end, we would like to announce the first Software-as-a-service Day Atlanta, tentatively scheduled for October 20th, 2011. This will be a semi-public full-day event focused on sharing experience and wisdom to improve all participating companies.

Software-as-a-service day is not intended to supplant other great local entrepreneur programs like ATDC, EO or Flashpoint but rather complement them by offering a unique environment for a diverse set of companies that share similar business models and problems to help each other come up with creative, effective solutions.

Software-as-a-service Day participants can expect not only to find solace in meeting others with similar struggles, but also develop relationships and get exposure to a broad array of ideas for attacking these problems. The program will also provide an opportunity to benchmark your own performance against peer companies and encourage all of us to improve our performance.

Anyone can apply, though the first event will be limited to 8 companies. This keeps the group small enough so that we can establish rapport and have frank conversation. If there is enough interest, we would love to help additional groups of companies create their own Software-as-a-service day.

Applicants must meet strict qualifications to participate, including:

- Software-as-a-service business model
- $250k in trailing-twelve-months revenue
- Based in Atlanta

So what will actually happen on SAAS Day? Each participant will give a brief presentation about their company, explain their market, share to-date progress, and point out their biggest challenges. Afterward, a series of discussions about specific topics will provide the opportunity to learn and share. We anticipate that the event will be so useful that our cohort of companies will want to have periodic follow-on events to continue the conversation.

Software-as-a-service day will take place from 9-4:30 in Midtown. We’ll break up the day with a dutch lunch and wrap up the meeting with more discussion. We’ll also have drinks and appetizers in the evening, and would love to have other members of your team and (especially) your significant others join us.”

Click here to apply

Hope to see you there!